Privacy Policy (GDPR-Conscious)

Version: 1.2
Last Updated: June 2026

1. Who We Are

Pixelart Solution Ltd("we," "us," "our") is a digital agency registered in the United Kingdom. We operate the website at www.pixelartsolution.agency.

For the purposes of the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018, we act as the Data Controller for personal data gathered directly from our prospects, clients, and website visitors. We act as a Data Processor when managing advertising data or lead-generation systems on behalf of our clients.

2. Information We Collect

We collect information that identifies, relates to, or could reasonably be linked to you. This includes:

• Contact Information: Name, business email, phone number, company name, and physical address provided via contact forms, project briefs, or scheduling tools.
• Communication Data: Content of email correspondence, Slack messages, and recorded video calls (always with your consent).
• Technical and Usage Analytics: Your IP address, browser type, device information, operating system, and data on how you interact with our website.
• Cookies: Technical, performance, and marketing cookies. See our Cookie Policy for details.

3. How We Use Your Information

We process your personal information for the following purposes:

• To deliver our services (Web Sprints, Care Plans, Meta Ads).
• To communicate with you regarding active projects, support requests, and administrative billing.
• To send marketing newsletters and promotional offers (only where you have explicitly opted in).
• To secure, analyze, and optimize our website experience.

4. Legal Basis for Processing

Under GDPR, our legal bases for processing your data are:

• Performance of a Contract: Necessary to fulfill our obligations under our service agreement with you.
• Consent: Where you have explicitly agreed, such as when signing up for a newsletter or accepting non-essential cookies.
• Legitimate Interests: To manage our business relationships, improve our services, and defend our legal rights, provided this does not override your fundamental privacy rights.
• Legal Compliance: Where we must comply with UK/EU tax, accounting, or regulatory requirements.

5. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting obligations.

• Inquiry Data (No Contract): Retained for up to twelve (12) months from our last contact.
• Client Project and Financial Data: Retained for six (6) years from the end of the tax year of your last transaction, to comply with UK financial laws.

6. International Data Transfers

Pixelart serves clients globally. Personal data may be transferred to and processed in countries outside the UK or the European Economic Area (EEA), including the United States, where our primary hosting and cloud software providers reside.

When making international transfers, we ensure appropriate safeguards are in place, such as:

• Transferring to countries approved by the European Commission and the UK Government as having adequate protection.
• Utilizing Standard Contractual Clauses (SCCs) and the UK International Data Transfer Addendum to secure the transfer of data.

7. Data Security

We implement robust technical and organizational measures to safeguard your personal data. This includes end-to-end encryption for forms, secure password-management practices, restricted access controls for our team, and regular reviews of our storage and hosting providers.

8. Your Legal Rights

If you reside in the UK or the EEA, you possess the following rights under data protection laws:

• Access: The right to request copies of your personal data held by us.
• Correction: The right to request that we correct inaccurate or incomplete data.
• Deletion (Right to be Forgotten): The right to request that we erase your personal data under certain conditions.
• Restriction of Processing: The right to request that we limit how we process your data.
• Objection to Processing: The right to object to our processing, particularly for direct marketing.
• Data Portability: The right to request the transfer of your data to another organization.
• Withdraw Consent: Where consent is our legal basis, you may withdraw it at any time.

To exercise any of these rights, please contact us at info@pixelartsolution.agency. We will respond to your request within thirty (30) calendar days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the UK (www.ico.org.uk).

9. Third-Party Service Providers

We share data with verified third parties only to help run our business safely and efficiently. These include:

• Analytics: Google Analytics (website usage tracking).
• Marketing & Advertising: Meta Platforms Inc. (tracking pixels and ad optimization).
• Hosting: Webflow, WordPress, or Shopify (website hosting environments).
• Productivity & Communication: Google Workspace, Slack, and Zoom.

These processors are bound by contract to keep your data secure and use it strictly in accordance with our instructions.

10. Children's Privacy

Our services are designed for businesses and are not directed at individuals under the age of 18. We do not knowingly collect personal data from children.